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The Technical Founder’s Guide to Finding Your Niche [Free]

My step-by-step process to nail down your niche and start getting B2B SaaS leads

I wrote a step-by-step guide for technical founders to find their ICP.

Not sure who your buyer is or how to find them?

This is for you.

I used this method to get Marketing for Founders to $30k MRR in 6 months

Now, my founders use it to:

→ align their solution with buyer problems

→ create messaging that converts

→ find buyers where they are

→ close business faster

"I have no idea how to find my buyers & get them interested in my product"

You (Probably)

So I wrote out how to:

📍 Create a niche Ideal Customer Profile (ICP)

📍 Identify your buyer’s problems & stressors

📍 Write a 2-3 sentence pitch to your buyers

📍 Find where your buyer spends time

📍 Incorporate your message in your content

So why does this method work so well?

→ Starts with the easy stuff

→ Makes you understand pain

→ You get a definitive outcome

→ end with clear action items to apply what you learn

If you don't have a firm grasp on your ICP, you will not get past $10k MRR.

So, I wrote this guide to help y'all get started.

👉 Go to this LinkedIn post, comment "Find my ICP", connect with me, and I'll DM you the guide.

Need more help than just a guide can give?

Talk soon

-Adam Shaw